There hasn't been much innovation in snowboard bindings until Now. From the mind of JF Pelchat, Now Snowboard Bindings use the base plate and leverage to turn the board to make Now Bindings one of the more responsive bindings on the market. With three different models to choose from we have a Now Bindings for any type and style of snowboarding. Check the video below than head to the shop or www.pureboardshop.com to grab yourself a new set of snowboard bindings.